{"@context":"https://schema.org/","@type":"JobPosting","title":"Director of Entertainment","description":"

Position: Director of Entertainment - Executive Committee Level\nLocation: SUNRISE Resorts & Cruises – Sharm El Sheikh, Egypt (Multi-property: 7+ resorts, Tal Avenue, Izoya Stage, VIBE Club)\nReports To: Area General Manager\nScope: Own the entire guest entertainment division including Experiences, Events, Sports, Activities, Animation, Recreation, Shows, Kids & Family, Wellness, Nightlife\nMission: Transform entertainment from a support function into a primary driver of guest satisfaction, repeat visits, direct bookings, and destination differentiation

Responsibilities

Develop and execute annual entertainment strategy and destination event calendar across all Sharm properties
Oversee daily operations including animation, sports, activities, pool and beach programming, evening shows, and live entertainment
Lead, recruit, train and develop large multicultural entertainment teams across 4 divisions
Drive guest satisfaction by reviewing feedback daily and adapting programming to different nationalities and demographics
Manage quality control for shows, equipment, safety, grooming standards and stage production
Own entertainment, event, production, artist and payroll budgets and grow revenue via ticketed events, sponsorships, VIP experiences
Activate Tal Avenue and VIBE Club with footfall-driving events and international nightlife programming
Partner with Marketing, E-Commerce and Revenue to create content and direct-booking hooks for events
Lead Experience Design and Innovation by creating new concepts, monitoring trends, piloting and testing to keep SUNRISE ahead
Ensure full compliance with safety, permits, risk assessments and culturally appropriate content for all guest markets

Requirements

Education: Bachelor Degree
Experience: 10–0 years
10+ years experience in hospitality entertainment with 5+ years in a senior entertainment leadership role
Proven background in resorts, lifestyle, cruise, festivals or nightlife entertainment operations
Experience managing large multicultural teams and diverse international guest markets
Bachelor's degree preferred in Hospitality, Event Management, Entertainment Management, or Marketing
Fluent English essential, additional languages German, Russian, Arabic, Italian, French are an advantage
Proven track record managing budgets, KPIs, and large-scale events across multiple venues
Availability to work across multiple SUNRISE Sharm El Sheikh properties and flexible hours for events and nightlife
Leadership: Ability to inspire, discipline and develop large creative teams without losing motivation
Creativity: Continuous innovation in experience design and guest programming
Operational Excellence: Turn concepts into schedules, run sheets and flawless execution at scale
Commercial Acumen: Understand revenue, ROI, sponsorships and how entertainment drives occupancy and reviews
Guest Psychology and Cultural Sensitivity: Adapt content for families, couples, party, wellness and luxury guests across MENA, European, CIS markets
Public Presence: Comfortable hosting, representing brand, and stage presence for events
Strategic Thinking: Balance creativity with structure, data, and KPI-driven performance
Cross-Functional Collaboration: Work closely with Rooms, F&B, Engineering, Marketing, Revenue, HR and Security

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